Demeter: The Road to the Perfect Scent

Sometimes I feel like finding my perfect scent is impossible. I get so overwhelmed walking through the beauty counters in department stores. Then, a magical moment happened. I received a little help from Demeter‘s CEO, Mark Crames. He was like my fragrance fairy godfather. The way he could just tell what scents appealed to me was pretty neat.

So, it all happened when I was invited to Demeter’s event inside the LOOK Boutique at Duane Reade. After waiting for my turn, I was able to start trying different scents (out of a collection of over 250) and narrow down my final four. What’s nice about Demeter, is the fact that each fragrance is a single note, whereas typical perfumes contain many different notes to produce a single scent. The simplicity of the fragrance allows it to be used alone or layered. The four scents Mark helped me choose really complemented each other. When combined, it became my perfect custom scent!

My custom blend includes: Freesia, Laundromat, Cherry Blossom + Ivy! Ivy was an interesting note, but it really helped tie the whole scent together.

I also noticed that Demeter makes diffuser oils. I think I want to go try that in Lavender — my favorite home scent.

Check out some photos from the event below. More can be found on my Google+ album.

Keep updated with Duane Reade’s events and happenings on Twitter, Facebook & YouTube. #LBDemeter

I am a member of the Collective Bias™ Social Fabric® Community. This shop has been compensated as part of a social shopper insights study for Collective Bias™. #CBias #SocialFabric

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